Sales-Focused Email Marketing Specialist

My priority is clear: use email to drive measurable sales growth. I’m building a sequence that speaks to both our loyal customers and fresh prospects, and every send must feel like a natural extension of our brand—not a blast. Here’s what I need from you: • A data-backed strategy that turns company news and updates into purchase-ready stories. • High-converting templates designed for desktop and mobile, built in the platform you’re most comfortable with (Klaviyo, Mailchimp, HubSpot or similar). • Segmentation and A/B testing plans that let us speak differently to existing buyers versus new leads. • A short automation flow for onboarding and re-engagement. • Weekly performance reports so I can see list growth, open-rate trends, click-throughs and, most importantly, revenue generated. Acceptance criteria • The first live campaign goes out within two weeks of kickoff. • Sales attribution is set up and visible inside the chosen ESP’s dashboard. • Templates render flawlessly in Gmail, Outlook, Apple Mail and major mobile clients. If you have a track record of lifting sales through thoughtful, news-driven emails, let’s talk timing and milestones.