Project Description
Project Title:
End-to-End Shopify E-commerce Website Development for Handcrafted Home Decor Brand (International Market Focus)
---
Project Overview:
I am a business owner based in India, working in handcrafted terracotta, glassware, lighting, and premium home decor items. I am looking to build a high-quality, visually appealing, and conversion-focused Shopify e-commerce website targeted at international customers (USA, Europe, etc.).
This is not just a basic website project. I am looking for a freelancer who understands branding, user experience, and global e-commerce best practices, and can guide me in building a scalable online business.
---
Scope of Work:
1. Shopify Store Setup & Design
- Complete Shopify store setup from scratch
- Selection and customization of a premium theme (or custom design if required)
- Clean, modern, and premium UI/UX aligned with handcrafted/luxury home decor brands
- Fully responsive design (mobile, tablet, desktop)
- Homepage design with strong storytelling (brand + craftsmanship focus)
- Category pages (e.g., Terracotta, Glassware, Lighting, Decor)
- High-converting product pages (images, descriptions, variants, pricing, etc.)
---
2. Branding & Visual Direction
- Suggestions for improving brand presentation (colors, fonts, layout)
- Elegant and minimal aesthetic suitable for international buyers
- Banner designs and homepage sections (if possible)
---
3. Product Setup
- Uploading and organizing approx. [insert number] products
- Variants (size, color, etc.)
- SEO-friendly product descriptions (basic level)
- Image optimization for fast loading
---
4. International E-commerce Setup
- Multi-currency setup
- Integration with international payment gateways (Stripe, PayPal, etc.)
- Shipping configuration for global delivery (zones, rates, taxes/duties basics)
- Checkout optimization
---
5. Marketplace Integration / Guidance
- Guidance or integration support for selling on:
- Amazon Global
- Etsy
- (Optional) Alibaba or other B2B platforms
- Advice on syncing inventory or managing orders across platforms
---
6. SEO & Performance
- Basic on-page SEO (meta tags, URLs, alt texts)
- Site speed optimization
- Google Analytics / Facebook Pixel setup (if applicable)
---
7. Apps & Features
- Recommendation and integration of essential Shopify apps
- Wishlist / reviews / email capture (if relevant)
- Basic automation (order emails, confirmations)
---
8. Training & Handover
- Guidance on managing products, orders, and inventory
- Basic walkthrough or documentation after project completion
---
Expected Deliverables:
- Fully functional Shopify website ready for launch
- Optimized product pages
- Configured payment and shipping system
- Basic SEO and analytics setup
- Documentation or training session
---
Preferred Freelancer Profile:
- Proven experience in Shopify e-commerce development
- Experience working with international brands or D2C businesses
- Strong design sense (premium/luxury aesthetics preferred)
- Understanding of global shipping, payments, and marketplaces
- Portfolio with live Shopify store links (required)
---
Budget & Timeline:
Open to discussion based on experience and quality of work. Please include:
- Estimated timeline
- Cost breakdown
- Examples of similar work
---
Important Notes:
- I am looking for a long-term collaboration if the work quality is good
- Please do not apply if you only provide basic template setups without customization
- Preference will be given to freelancers who can provide strategic input, not just execution
Salary: Negotiable as per quality of work.