US Meta Ads PPC Campaign

My e-commerce brand is ready to scale within the United States and I need a seasoned PPC hand to make Meta’s ad network work hard for every dollar I spend. You will review my existing Business Manager setup, confirm pixel and event tracking, then architect a full-funnel campaign that can be switched on quickly. Once live, continual optimisation is essential—testing audiences, tweaking bids, refreshing creatives and reporting on spend, CPA, ROAS and next steps. I have baseline creatives and copy you can use, yet I’m open to recommendations if you see clear opportunities to lift performance. Deliverables • Campaign structure and targeting blueprint • Proper implementation inside Ads Manager with conversion tracking verified • Weekly performance dashboard (Meta reporting or Data Studio) • Brief weekly debrief call for the first month Acceptance Criteria The campaign must reach break-even ROAS within the first four weeks, with clear documentation of changes made and rationale behind each move. When you reply, highlight comparable US campaigns you’ve managed, typical ROAS achieved and the tools you lean on (Power Editor, GTM, third-party attribution, etc.). I’m ready to start as soon as the plan is agreed.