Project Description
I own a Shopify store that sells made-to-order embroidered apparel and I’m ready to push growth hard—starting with TikTok Ads as the primary channel and amplifying on Instagram, Facebook and Google once the first wins are in.
Your first milestone is to have fresh, conversion-focused campaigns live within a week. From there, I expect clear week-over-week improvements in ROAS and a steady drop in CPA, backed by concise performance reports every seven days.
Core responsibilities
• Plan, launch and optimise TikTok ad campaigns (top priority)
• Mirror winning audiences into Meta Business Manager and Google Ads where relevant
• Build full-funnel targeting and retargeting, ensuring pixels and events track flawlessly
• Supply creative angles, hooks and short-form ad copy suited to custom apparel
• Report key metrics, insights and next steps without jargon
What convinces me
• Demonstrable wins for Shopify brands—screenshots or dashboards speak louder than words
• Hands-on experience with TikTok Ads Manager, Meta Business Manager and Google Ads
• Crisp communication and the ability to explain data-driven decisions quickly
If you have the track record to prove it, tell me about the specific Shopify stores you scaled, the ROAS you achieved and the time it took. Include your monthly management fee and the best way to reach you. If results meet expectations, this will turn into a long-term engagement.