Project Description
I need a full suite of polished creative assets that I can hand to advertisers as a ready-to-run media kit. The package must include:
• Banner ads in multiple standard IAB sizes (static and animated)
• Short, punchy video ads suitable for pre-roll or in-feed placement
• Sponsored-content articles or advertorials formatted for our CMS
• A small set of “Free Target Ads” we offer as added value––simple, fast-loading units that mirror the main campaign look
Every item has to render perfectly on our own website and slot neatly into the HTML email pages we use when prospects request more information. Please keep file sizes lean, adhere to best-practice accessibility standards, and supply editable source files (PSD/AI for banners, After Effects or Premiere project for video, and cleanly marked-up HTML/Word files for sponsored content).
Visual style should align with our current brand guide (logo, palette, and typography files are ready to share) while focusing on one clear objective: boosting product sales. I’ll consider the job complete when each creative passes QA on desktop and mobile, click-through tracking pixels fire correctly, and I receive a concise usage sheet outlining recommended placement, dimensions, and character limits.
If you’ve handled multi-format ad packages before and are comfortable moving between Adobe Creative Cloud, Canva, or similar tools, I’m ready to get started right away.