Project Description
I need our existing blog posts on www.gigabitiq.com repurposed into a set of lead-generating whitepapers that I can drop straight into an email nurture sequence. The readers are the general public, so the language has to be plain-English, reassuring and free of dense jargon while still reflecting solid expertise.
Four core themes must be covered:
• Cybersecurity basics
• Online privacy protection
• Identifying online scams
• Social Media Harms
Please draw the bulk of the material from our live articles, reshaping and expanding them rather than copying them word for word. Each whitepaper should run roughly 1,200–1,500 words, flow logically from pain point to solution, and finish with a concise, motivating call-to-action that nudges readers toward our services.
Deliverables
1. Four finished whitepapers in clean, brand-consistent PDF format (source files too).
2. A short teaser blurb (50–60 words) for each piece that I can paste directly into email campaigns.
3. A simple cover design and section headers that match Gigabitiq’s style guide.
Acceptance criteria
• Reads comfortably for a non-technical audience.
• All statistics and external facts are referenced.
• No plagiarism; blogs are paraphrased, not duplicated.
• Clear lead-in and CTA on the final page of every whitepaper.
If you have experience turning blog content into persuasive, visually appealing assets and you understand how copy drives conversions, I’d love to see a sample of similar work and hear your timeline.