Project Description
I’m taking The Soup Diet from passion project to full-fledged brand and I need end-to-end creative and technical support to make that happen.
First, the online home: a dieting website that is clean, responsive and easy to expand. Whether you prefer WordPress, Shopify or a hand-coded HTML5/CSS3 build, the goal is the same—showcase soup-based meal plans, host a searchable recipe catalogue and integrate a secure payment gateway for future product sales. I’ll supply branding assets; you handle layout, UX, basic SEO and any required plug-ins or custom coding.
Second, ongoing content. I want a steady stream of professional-toned articles for a newsletter and blog that centre on food sustainability, seasonal produce and nutritional science. Expect to draft, edit and upload one feature a week, coordinate with Mailchimp (or a comparable platform) and ensure each post is optimised for shareability.
Third, print materials. I have the nutritional data; you translate it into attractive, print-ready cards—CMYK, 300 dpi, bleed set, delivered as layered InDesign or Illustrator files plus press-quality PDFs. The same style guide will carry over to leaflets and small advert mock-ups for local health stores and farmers’ markets.
Deliverables
• Fully functional dieting website, mobile-first and launch-ready
• Weekly, professionally written blog/newsletter content uploaded and scheduled
• Ten double-sided nutritional cards, print-ready and source files supplied
• Two leaflet designs and one advertising layout, all aligned with brand guidelines
Acceptance criteria
• Site passes cross-browser tests and Google PageSpeed core web vitals
• Content is fact-checked, plagiarism-free and adheres to brand voice
• All print files meet industry standards and pre-flight without errors
• Revisions included until assets match the approved style guide
If you can weave design flair with technical accuracy and keep messaging crisp, let’s build The Soup Diet into the go-to destination for healthy, sustainable eating.