Project Description
I want my LinkedIn feed to showcase fresh, friendly-toned insights on what’s changing in the world of internal audit. Every week should see two short, conversational posts that highlight emerging trends, new regulations, or innovative practices making waves in our field.
Each post must be paired with an original, eye-catching infographic that translates the key takeaway into a quick visual snapshot. Think sleek data points, clean icons, and colour palettes that feel professional yet approachable—perfect for the scroll-happy LinkedIn audience.
Scope and cadence
• Two posts per week (bi-weekly schedule) focused on trends in internal audit
• One custom infographic delivered with each post
• Copy should run roughly 200–250 words, include a hook, a clear insight, and a light call-to-action (comment, share, or reflect)
• Tone stays friendly and conversational while preserving authority
Workflow
I’ll share topics or articles that catch my eye, but I also expect you to surface timely stories and stats from trusted audit journals, Big 4 thought leadership pieces, and regulatory updates. A simple content calendar in Google Sheets or Notion keeps us aligned two weeks ahead, with room for last-minute hot news.
Acceptance criteria
- Posts reference at least one credible source or datapoint.
- Infographic is delivered in both PNG (feed-ready) and editable format (AI/PSD).
- All assets are queued in LinkedIn’s native scheduler by Friday noon CET for the following week.
With this rhythm in place, my profile should evolve into a go-to stream for anyone tracking the future of internal audit.