Project Description
Design a bold, eye-catching festival tent facade for our new fried
chicken brand "Chicks & Buns" — part of The Fish Project group.
This is a PRINT DESIGN job only (we handle construction and install).
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ABOUT THE BRAND
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Chicks & Buns is a new fried chicken concept launching at 13 Danish
music festivals in 2026 (starting with Jelling, 21 May). It sits
alongside our sister brands — The Fish Project (fish & chips),
Gyropolis (gyros), and La Crêperie (crepes) — and must look
DISTINCT from all three.
Vibe: bold, fun, mascot-led, premium-but-playful. The mascot is
the hero of the brand.
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WHAT WE NEED
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1. Mascot vector cleanup (sketch attached — bring it to life)
2. Logo lock-up: "Chicks & Buns" wordmark + mascot
3. Color palette + typography (pull from Pinterest moodboard) https://pin.it/lg95KtdRe
4. Festival tent facade artwork:
• Front Banner Upper: 6 m × 1.5 m — must show "Chicks & Buns"
readable from 30m+, with a dynamic non-square silhouette
(curve, wing shape, etc.)
• Front Banner Lower: 6 m × 0.9 m
• Side Panels (menus): 0.95 m × 1.5 m
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DESIGN DIRECTION
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- Mascot is the HERO — design around it, not beside it
- Bold colors, eye-catching from distance
- Looks great in daylight AND under festival night lighting
- Must NOT clash with sister-brand palettes
- The top banner shape should be creative, not a plain rectangle
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ATTACHMENTS PROVIDED
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- Mascot sketch + base coloring
- Pinterest moodboard (visual direction, palette, vibe)
- Inspiration / example festival facades
- Sister-brand reference photos (what to differentiate FROM)
- Previous brand exploration work
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DELIVERABLES (winner)
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- Final print-ready facade files for each panel
→ CMYK, 300dpi at print size, 5mm bleed, crop marks
- Mascot final vector
- Logo lock-up (full color + single color versions)
- Color palette + typography spec
- Source files: AI / PSD
- Full work-for-hire transfer — we own all rights and source files
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WHAT WE'RE NOT ASKING FOR
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- No 3D mockups or construction drawings
- No material specs or weather-proofing — our team handles that
- No installation guide — print artwork only
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TIMELINE
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48 hours from contest start.
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HOW TO WIN
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- Show you reviewed the Pinterest moodboard (don't guess the vibe)
- Make the mascot feel alive — personality matters
- Differentiate clearly from Fish Project / Gyropolis / La Crêperie
- Bring a "wow" element that makes festival-goers Instagram it
- Ask questions before designing if anything is unclear
Good luck — excited to see your concepts!