Project Description
My brand releases short promotional spots every week and I need each one shaped into a clean, professional story for both YouTube and Instagram. I will hand over raw talking-head footage, product b-roll, logos, brand colours, music beds and a basic outline; your job is to weave those pieces into a polished final cut that feels premium without leaning on heavy effects.
The visual approach should stay crisp—tight pacing, subtle motion graphics for lower thirds, smooth colour correction, balanced audio, tasteful logo reveals, and restrained transitions. No fast-flashing edits or gimmicks; the focus is clarity and brand trust.
Deliverables for every video
• 16:9 master (up to 2 min) ready for YouTube
• 9:16 or 1:1 cut-down (≤60 s) optimised for Instagram Reels/feed
• Editable project file (Premiere Pro or Final Cut Pro)
• H.264 exports in high and low bit-rate versions
Assets arrive via Google Drive; turnaround is 48–72 hours from drop-off. Consistency in colour grade, audio levels and graphic style across episodes is essential, so please use adjustment layers and named presets where practical.
Share a recent promo you cut in the same clean style, note the software version you’ll use, and confirm you’re comfortable producing both aspect ratios each week.