Project Description
I run a growing beauty brand and I’m now ready to hand over the day-to-day management of my social presence so the accounts can scale faster and more consistently. My main priority is simple: I want to see a steady, measurable rise in followers month after month.
Instagram and TikTok are the only channels I need you to focus on for now. That means understanding the latest trends on Reels, short-form video, and image-based storytelling, then tailoring them to the beauty space so the content feels fresh rather than recycled.
Here’s how I picture the collaboration working: you’ll plan and create a balanced mix of high-quality photos, carousel images, and short videos/Reels that highlight products, behind-the-scenes moments, tutorials, and user-generated looks. A content calendar that covers at least two weeks in advance will help keep things predictable while still leaving room to hop on trends or viral sounds. Captions, hashtags, scheduling, and community engagement (responding to comments and DMs) would sit with you as well, freeing me up to focus on product development.
I’m tracking success primarily through follower growth, but solid engagement rates, saves, and shares will naturally feed into that, so your analytics reports should reflect all three areas. If this fits your expertise with beauty brands, Instagram, TikTok, and tools like Later, Buffer, or native scheduling, let’s get started.